As a leader, each of your team members requires some supervision, but the frequency varies from person to person. I use a time scale model to determine the optimal cadence.
Quizzes and Tests
In this section, we will collect quizzes, tests, and diagnostic tools to help expand upon the material on this website.
Tom Albright: A Remarkable Entrepreneur
Sometimes, we meet incredible people who make a lasting impact on our lives. Tom Albright was an entrepreneur whose stories impacted my students and me profoundly.
Recruiting: Choosing Talent and Passion Over Job Experience
Hiring employees who will become star players in your company requires more than matching a person’s skills to a job description. It’s about finding people with talent and passion and adjusting the role to fit them.
Drone Endurance: The Customer Discovers the Benefits
When creating a marketing plan to communicate your reality, sometimes it’s better to put the information in front of the customer and let them discover it themselves.
No Nets: Recovering Drones Safely
An anecdote illustrating that a creative communication plan can change the perception of your product.
Annual Reviews: Better Evaluations with a Matrix Approach
Annual performance reviews provide employees with feedback to improve or increase their performance. I use a combination of the perception equation and a matrix to make these interactions as productive as possible.
Recruiting Engineers
Creating a tech company requires a solid team of engineers. Discover the top three factors that attract the best talent.
Sales Playbook
Sales Playbooks are a way to document your sales processes that allow you to quickly bring your new personnel up to speed. See one example of what this living document looks like.
Exceeding Customer Expectations
Customers want results not empty words. Read this high-level case study to see how being upfront with a customer can lead to exceeding their expectations.